Age UK Somerset is the largest charity working with and for older people in Somerset and North Somerset.  We are an independent local charity responsible for raising all our own funds which are only spent in the area.   With our local population increasing in age (in our area – Somerset and North Somerset –  1 in 4 of the population will be 65+ within 3 years. Nationally this doesn’t happen for another 20 years), our role to promote the wellbeing and independence of older people and add value to later life, is more important now than ever.

With the wide variety of services we offer (including information & advice, 100s of exercise sessions, a befriending service to reduce loneliness, toe nail cutting, benefit claims assistance, projects to get and keep people out of hospital), we put the needs of older people at the heart of what we do.  We are delighted to sponsor this award to find tourism businesses that are taking the same approach.